Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 545 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$28,597.73
Filtered tolls
$686.36
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01008978 | Clover | $60.22 | $1.45 | $58.77 | 2026-04-05 18:51:06 |
| TXN-01008863 | Clover | $34.27 | $0.82 | $33.45 | 2026-04-05 18:47:58 |
| TXN-01008855 | Clover | $47.28 | $1.13 | $46.15 | 2026-04-05 18:38:06 |
| TXN-01009087 | Clover | $47.27 | $1.13 | $46.14 | 2026-04-05 17:50:24 |
| TXN-01009081 | Clover | $59.94 | $1.44 | $58.50 | 2026-04-05 14:46:50 |
| TXN-01009008 | Clover | $35.73 | $0.86 | $34.87 | 2026-04-05 13:43:30 |
| TXN-01009123 | Clover | $33.30 | $0.80 | $32.50 | 2026-04-05 13:42:12 |
| TXN-01009062 | Clover | $62.93 | $1.51 | $61.42 | 2026-04-05 13:39:22 |
| TXN-01009166 | Clover | $69.30 | $1.66 | $67.64 | 2026-04-05 13:32:58 |
| TXN-01009134 | Clover | $54.90 | $1.32 | $53.58 | 2026-04-05 13:29:30 |
| TXN-01008995 | Clover | $52.14 | $1.25 | $50.89 | 2026-04-05 12:51:51 |
| TXN-01009215 | Clover | $49.60 | $1.19 | $48.41 | 2026-04-05 12:13:51 |
| TXN-01009094 | Clover | $70.50 | $1.69 | $68.81 | 2026-04-05 12:08:39 |
| TXN-01009013 | Clover | $69.80 | $1.68 | $68.12 | 2026-04-05 08:08:01 |
| TXN-01008896 | Clover | $51.46 | $1.24 | $50.22 | 2026-04-04 23:00:31 |
| TXN-01009050 | Clover | $77.58 | $1.86 | $75.72 | 2026-04-04 22:14:09 |
| TXN-01009201 | Clover | $43.26 | $1.04 | $42.22 | 2026-04-04 21:12:37 |
| TXN-01009292 | Clover | $61.51 | $1.48 | $60.03 | 2026-04-04 20:18:52 |
| TXN-01009232 | Clover | $34.21 | $0.82 | $33.39 | 2026-04-04 19:40:04 |
| TXN-01009102 | Clover | $54.12 | $1.30 | $52.82 | 2026-04-04 18:17:22 |
| TXN-01008919 | Clover | $72.34 | $1.74 | $70.60 | 2026-04-04 16:39:41 |
| TXN-01008807 | Clover | $42.99 | $1.03 | $41.96 | 2026-04-04 15:47:37 |
| TXN-01009033 | Clover | $43.81 | $1.05 | $42.76 | 2026-04-04 15:42:32 |
| TXN-01008883 | Clover | $52.27 | $1.25 | $51.02 | 2026-04-04 14:46:48 |
| TXN-01009162 | Clover | $39.98 | $0.96 | $39.02 | 2026-04-04 14:03:50 |