Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1226 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$64,491.21
Filtered tolls
$1,676.71
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01007668 | Toast | $60.79 | $1.58 | $59.21 | 2026-03-23 14:09:37 |
| TXN-01007542 | Toast | $39.10 | $1.02 | $38.08 | 2026-03-23 13:58:19 |
| TXN-01006969 | Toast | $29.61 | $0.77 | $28.84 | 2026-03-23 13:55:15 |
| TXN-01007732 | Toast | $74.10 | $1.93 | $72.17 | 2026-03-23 13:42:51 |
| TXN-01007091 | Toast | $58.01 | $1.51 | $56.50 | 2026-03-23 13:35:03 |
| TXN-01007144 | Toast | $43.07 | $1.12 | $41.95 | 2026-03-23 13:32:06 |
| TXN-01006620 | Toast | $69.76 | $1.81 | $67.95 | 2026-03-23 13:29:03 |
| TXN-01006684 | Toast | $43.87 | $1.14 | $42.73 | 2026-03-23 13:27:46 |
| TXN-01007072 | Toast | $69.55 | $1.81 | $67.74 | 2026-03-23 13:05:14 |
| TXN-01006681 | Toast | $48.89 | $1.27 | $47.62 | 2026-03-23 12:54:06 |
| TXN-01006793 | Toast | $49.63 | $1.29 | $48.34 | 2026-03-23 12:51:43 |
| TXN-01007646 | Toast | $34.89 | $0.91 | $33.98 | 2026-03-23 12:43:04 |
| TXN-01006674 | Toast | $54.18 | $1.41 | $52.77 | 2026-03-23 12:12:35 |
| TXN-01006744 | Toast | $52.30 | $1.36 | $50.94 | 2026-03-23 12:02:01 |
| TXN-01007419 | Toast | $63.65 | $1.65 | $62.00 | 2026-03-23 11:44:31 |
| TXN-01007102 | Toast | $63.03 | $1.64 | $61.39 | 2026-03-23 11:40:21 |
| TXN-01007809 | Toast | $37.79 | $0.98 | $36.81 | 2026-03-23 10:33:27 |
| TXN-01007409 | Toast | $54.72 | $1.42 | $53.30 | 2026-03-23 09:37:17 |
| TXN-01007828 | Toast | $30.56 | $0.79 | $29.77 | 2026-03-23 09:06:31 |
| TXN-01007751 | Toast | $45.23 | $1.18 | $44.05 | 2026-03-22 22:02:58 |
| TXN-01007036 | Toast | $51.86 | $1.35 | $50.51 | 2026-03-22 21:25:44 |
| TXN-01006924 | Toast | $73.11 | $1.90 | $71.21 | 2026-03-22 20:53:07 |
| TXN-01007251 | Toast | $48.19 | $1.25 | $46.94 | 2026-03-22 20:27:54 |
| TXN-01007175 | Toast | $56.39 | $1.47 | $54.92 | 2026-03-22 19:56:04 |
| TXN-01007341 | Toast | $76.48 | $1.99 | $74.49 | 2026-03-22 19:53:17 |