Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005911 | UberEats | $65.61 | $19.68 | $45.93 | 2026-03-25 14:08:55 |
| TXN-01005638 | UberEats | $63.77 | $19.13 | $44.64 | 2026-03-25 14:06:22 |
| TXN-01005748 | UberEats | $50.42 | $15.13 | $35.29 | 2026-03-25 14:00:23 |
| TXN-01004771 | UberEats | $55.60 | $16.68 | $38.92 | 2026-03-25 13:35:35 |
| TXN-01005493 | UberEats | $73.12 | $21.94 | $51.18 | 2026-03-25 13:29:16 |
| TXN-01004491 | UberEats | $32.82 | $9.85 | $22.97 | 2026-03-25 13:24:09 |
| TXN-01004825 | UberEats | $44.02 | $13.21 | $30.81 | 2026-03-25 13:15:56 |
| TXN-01005223 | UberEats | $60.73 | $18.22 | $42.51 | 2026-03-25 13:14:36 |
| TXN-01004695 | UberEats | $42.59 | $12.78 | $29.81 | 2026-03-25 12:45:16 |
| TXN-01004746 | UberEats | $37.87 | $11.36 | $26.51 | 2026-03-25 12:37:03 |
| TXN-01005031 | UberEats | $53.33 | $16.00 | $37.33 | 2026-03-25 12:16:58 |
| TXN-01005183 | UberEats | $76.03 | $22.81 | $53.22 | 2026-03-25 12:00:31 |
| TXN-01004782 | UberEats | $65.17 | $19.55 | $45.62 | 2026-03-25 11:59:53 |
| TXN-01005400 | UberEats | $37.32 | $11.20 | $26.12 | 2026-03-25 11:56:41 |
| TXN-01004555 | UberEats | $70.31 | $21.09 | $49.22 | 2026-03-25 11:55:05 |
| TXN-01005146 | UberEats | $60.95 | $18.29 | $42.66 | 2026-03-25 11:24:18 |
| TXN-01005444 | UberEats | $72.61 | $21.78 | $50.83 | 2026-03-25 11:07:09 |
| TXN-01004868 | UberEats | $55.75 | $16.72 | $39.03 | 2026-03-25 10:59:59 |
| TXN-01004578 | UberEats | $32.88 | $9.86 | $23.02 | 2026-03-25 10:54:04 |
| TXN-01005061 | UberEats | $53.61 | $16.08 | $37.53 | 2026-03-25 10:51:38 |
| TXN-01005699 | UberEats | $44.01 | $13.20 | $30.81 | 2026-03-25 10:43:27 |
| TXN-01004614 | UberEats | $38.72 | $11.62 | $27.10 | 2026-03-25 10:18:12 |
| TXN-01004722 | UberEats | $57.05 | $17.11 | $39.94 | 2026-03-25 09:22:45 |
| TXN-01005204 | UberEats | $58.37 | $17.51 | $40.86 | 2026-03-25 09:12:07 |
| TXN-01005773 | UberEats | $39.30 | $11.79 | $27.51 | 2026-03-25 09:08:53 |