Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005591 | UberEats | $41.29 | $12.39 | $28.90 | 2026-03-25 08:45:59 |
| TXN-01005147 | UberEats | $73.82 | $22.15 | $51.67 | 2026-03-25 08:18:20 |
| TXN-01005770 | UberEats | $36.23 | $10.87 | $25.36 | 2026-03-25 07:59:37 |
| TXN-01005241 | UberEats | $79.04 | $23.71 | $55.33 | 2026-03-24 23:33:06 |
| TXN-01005811 | UberEats | $41.45 | $12.44 | $29.01 | 2026-03-24 21:51:16 |
| TXN-01005546 | UberEats | $33.56 | $10.07 | $23.49 | 2026-03-24 21:38:49 |
| TXN-01004707 | UberEats | $57.00 | $17.10 | $39.90 | 2026-03-24 21:06:38 |
| TXN-01004607 | UberEats | $84.91 | $25.47 | $59.44 | 2026-03-24 20:59:03 |
| TXN-01004462 | UberEats | $59.69 | $17.91 | $41.78 | 2026-03-24 20:49:37 |
| TXN-01005876 | UberEats | $59.17 | $17.75 | $41.42 | 2026-03-24 20:48:49 |
| TXN-01005695 | UberEats | $50.37 | $15.11 | $35.26 | 2026-03-24 20:40:56 |
| TXN-01005102 | UberEats | $45.29 | $13.59 | $31.70 | 2026-03-24 20:35:45 |
| TXN-01004854 | UberEats | $38.74 | $11.62 | $27.12 | 2026-03-24 19:58:10 |
| TXN-01005541 | UberEats | $55.31 | $16.59 | $38.72 | 2026-03-24 19:38:03 |
| TXN-01005820 | UberEats | $33.09 | $9.93 | $23.16 | 2026-03-24 19:31:20 |
| TXN-01005115 | UberEats | $40.51 | $12.15 | $28.36 | 2026-03-24 19:12:57 |
| TXN-01004877 | UberEats | $70.21 | $21.06 | $49.15 | 2026-03-24 19:11:58 |
| TXN-01005196 | UberEats | $81.31 | $24.39 | $56.92 | 2026-03-24 19:03:23 |
| TXN-01005166 | UberEats | $62.72 | $18.82 | $43.90 | 2026-03-24 18:58:46 |
| TXN-01005362 | UberEats | $46.07 | $13.82 | $32.25 | 2026-03-24 18:28:52 |
| TXN-01004427 | UberEats | $60.70 | $18.21 | $42.49 | 2026-03-24 18:28:27 |
| TXN-01005126 | UberEats | $56.89 | $17.07 | $39.82 | 2026-03-24 18:22:37 |
| TXN-01005768 | UberEats | $40.10 | $12.03 | $28.07 | 2026-03-24 18:21:36 |
| TXN-01005750 | UberEats | $62.29 | $18.69 | $43.60 | 2026-03-24 18:17:42 |
| TXN-01005133 | UberEats | $48.71 | $14.61 | $34.10 | 2026-03-24 17:57:10 |