Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01004764 | UberEats | $32.26 | $9.68 | $22.58 | 2026-03-22 11:51:22 |
| TXN-01005201 | UberEats | $74.52 | $22.36 | $52.16 | 2026-03-22 11:37:19 |
| TXN-01005525 | UberEats | $51.39 | $15.42 | $35.97 | 2026-03-22 11:29:13 |
| TXN-01004677 | UberEats | $34.55 | $10.36 | $24.19 | 2026-03-22 10:27:37 |
| TXN-01005391 | UberEats | $45.30 | $13.59 | $31.71 | 2026-03-22 10:06:33 |
| TXN-01004456 | UberEats | $33.61 | $10.08 | $23.53 | 2026-03-22 09:29:52 |
| TXN-01004888 | UberEats | $34.82 | $10.45 | $24.37 | 2026-03-22 09:11:24 |
| TXN-01005317 | UberEats | $47.05 | $14.11 | $32.94 | 2026-03-22 08:46:47 |
| TXN-01005924 | UberEats | $54.88 | $16.46 | $38.42 | 2026-03-22 08:28:55 |
| TXN-01005786 | UberEats | $66.99 | $20.10 | $46.89 | 2026-03-22 07:58:48 |
| TXN-01005575 | UberEats | $74.14 | $22.24 | $51.90 | 2026-03-21 22:58:35 |
| TXN-01005425 | UberEats | $84.65 | $25.39 | $59.26 | 2026-03-21 22:54:40 |
| TXN-01005158 | UberEats | $61.86 | $18.56 | $43.30 | 2026-03-21 22:15:00 |
| TXN-01005440 | UberEats | $33.01 | $9.90 | $23.11 | 2026-03-21 22:06:51 |
| TXN-01004984 | UberEats | $61.97 | $18.59 | $43.38 | 2026-03-21 22:05:59 |
| TXN-01004926 | UberEats | $72.50 | $21.75 | $50.75 | 2026-03-21 20:39:25 |
| TXN-01004620 | UberEats | $49.08 | $14.72 | $34.36 | 2026-03-21 20:37:20 |
| TXN-01004816 | UberEats | $52.85 | $15.86 | $36.99 | 2026-03-21 20:07:05 |
| TXN-01005359 | UberEats | $57.87 | $17.36 | $40.51 | 2026-03-21 19:58:32 |
| TXN-01005297 | UberEats | $66.60 | $19.98 | $46.62 | 2026-03-21 19:35:07 |
| TXN-01005682 | UberEats | $47.07 | $14.12 | $32.95 | 2026-03-21 19:30:20 |
| TXN-01005923 | UberEats | $37.70 | $11.31 | $26.39 | 2026-03-21 19:19:34 |
| TXN-01005680 | UberEats | $72.51 | $21.75 | $50.76 | 2026-03-21 19:13:50 |
| TXN-01004658 | UberEats | $34.63 | $10.39 | $24.24 | 2026-03-21 19:08:00 |
| TXN-01004432 | UberEats | $79.88 | $23.96 | $55.92 | 2026-03-21 19:05:22 |