Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01004946 | UberEats | $42.99 | $12.90 | $30.09 | 2026-04-05 13:44:02 |
| TXN-01004779 | UberEats | $47.00 | $14.10 | $32.90 | 2026-04-05 13:03:42 |
| TXN-01005224 | UberEats | $33.11 | $9.93 | $23.18 | 2026-04-05 12:59:43 |
| TXN-01005108 | UberEats | $61.99 | $18.60 | $43.39 | 2026-04-05 12:55:32 |
| TXN-01005566 | UberEats | $85.63 | $25.69 | $59.94 | 2026-04-05 12:43:25 |
| TXN-01005482 | UberEats | $40.49 | $12.15 | $28.34 | 2026-04-05 12:38:56 |
| TXN-01005891 | UberEats | $81.43 | $24.43 | $57.00 | 2026-04-05 12:28:48 |
| TXN-01005056 | UberEats | $65.64 | $19.69 | $45.95 | 2026-04-05 12:27:40 |
| TXN-01005776 | UberEats | $68.25 | $20.47 | $47.78 | 2026-04-05 12:17:13 |
| TXN-01004728 | UberEats | $82.46 | $24.74 | $57.72 | 2026-04-05 12:02:32 |
| TXN-01005718 | UberEats | $74.62 | $22.39 | $52.23 | 2026-04-05 11:59:08 |
| TXN-01004996 | UberEats | $70.30 | $21.09 | $49.21 | 2026-04-05 11:55:17 |
| TXN-01005418 | UberEats | $42.95 | $12.88 | $30.07 | 2026-04-05 11:47:59 |
| TXN-01004849 | UberEats | $45.48 | $13.64 | $31.84 | 2026-04-05 11:26:52 |
| TXN-01004753 | UberEats | $40.32 | $12.10 | $28.22 | 2026-04-05 11:24:25 |
| TXN-01004713 | UberEats | $85.70 | $25.71 | $59.99 | 2026-04-05 10:08:11 |
| TXN-01004557 | UberEats | $82.09 | $24.63 | $57.46 | 2026-04-05 08:51:17 |
| TXN-01004763 | UberEats | $84.91 | $25.47 | $59.44 | 2026-04-05 08:38:08 |
| TXN-01005149 | UberEats | $75.41 | $22.62 | $52.79 | 2026-04-05 08:10:07 |
| TXN-01005007 | UberEats | $43.75 | $13.12 | $30.63 | 2026-04-05 08:01:14 |
| TXN-01004503 | UberEats | $70.78 | $21.23 | $49.55 | 2026-04-05 07:11:15 |
| TXN-01005779 | UberEats | $79.10 | $23.73 | $55.37 | 2026-04-05 07:11:00 |
| TXN-01004455 | UberEats | $79.55 | $23.86 | $55.69 | 2026-04-04 22:42:08 |
| TXN-01005473 | UberEats | $66.93 | $20.08 | $46.85 | 2026-04-04 22:29:52 |
| TXN-01004892 | UberEats | $51.19 | $15.36 | $35.83 | 2026-04-04 21:35:14 |