Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005227 | UberEats | $41.32 | $12.40 | $28.92 | 2026-03-17 13:47:32 |
| TXN-01005815 | UberEats | $80.27 | $24.08 | $56.19 | 2026-03-17 13:41:42 |
| TXN-01004884 | UberEats | $41.54 | $12.46 | $29.08 | 2026-03-17 13:30:44 |
| TXN-01005863 | UberEats | $32.88 | $9.86 | $23.02 | 2026-03-17 13:19:07 |
| TXN-01005586 | UberEats | $61.84 | $18.55 | $43.29 | 2026-03-17 13:13:37 |
| TXN-01004547 | UberEats | $41.58 | $12.47 | $29.11 | 2026-03-17 12:48:51 |
| TXN-01004986 | UberEats | $51.52 | $15.46 | $36.06 | 2026-03-17 12:44:20 |
| TXN-01004935 | UberEats | $69.63 | $20.89 | $48.74 | 2026-03-17 12:38:05 |
| TXN-01005669 | UberEats | $39.16 | $11.75 | $27.41 | 2026-03-17 12:33:45 |
| TXN-01005701 | UberEats | $71.71 | $21.51 | $50.20 | 2026-03-17 12:32:58 |
| TXN-01005846 | UberEats | $77.86 | $23.36 | $54.50 | 2026-03-17 12:28:18 |
| TXN-01004991 | UberEats | $48.82 | $14.65 | $34.17 | 2026-03-17 12:26:13 |
| TXN-01005836 | UberEats | $77.58 | $23.27 | $54.31 | 2026-03-17 12:19:31 |
| TXN-01004955 | UberEats | $43.26 | $12.98 | $30.28 | 2026-03-17 12:05:54 |
| TXN-01005681 | UberEats | $45.65 | $13.69 | $31.96 | 2026-03-17 12:02:52 |
| TXN-01005677 | UberEats | $80.44 | $24.13 | $56.31 | 2026-03-17 11:47:12 |
| TXN-01005810 | UberEats | $55.45 | $16.64 | $38.81 | 2026-03-17 11:16:33 |
| TXN-01004759 | UberEats | $73.53 | $22.06 | $51.47 | 2026-03-17 11:02:14 |
| TXN-01005138 | UberEats | $54.88 | $16.46 | $38.42 | 2026-03-17 10:28:36 |
| TXN-01005365 | UberEats | $36.80 | $11.04 | $25.76 | 2026-03-17 09:25:36 |
| TXN-01005020 | UberEats | $74.92 | $22.48 | $52.44 | 2026-03-17 09:23:03 |
| TXN-01005788 | UberEats | $79.98 | $23.99 | $55.99 | 2026-03-17 09:22:14 |
| TXN-01005420 | UberEats | $67.30 | $20.19 | $47.11 | 2026-03-16 21:45:23 |
| TXN-01004489 | UberEats | $45.53 | $13.66 | $31.87 | 2026-03-16 21:27:01 |
| TXN-01005293 | UberEats | $56.55 | $16.96 | $39.59 | 2026-03-16 20:48:22 |