Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005715 | UberEats | $45.49 | $13.65 | $31.84 | 2026-03-16 20:37:32 |
| TXN-01004534 | UberEats | $68.78 | $20.63 | $48.15 | 2026-03-16 19:47:55 |
| TXN-01005157 | UberEats | $71.70 | $21.51 | $50.19 | 2026-03-16 19:47:06 |
| TXN-01004476 | UberEats | $76.00 | $22.80 | $53.20 | 2026-03-16 19:38:42 |
| TXN-01005533 | UberEats | $41.46 | $12.44 | $29.02 | 2026-03-16 19:25:43 |
| TXN-01005561 | UberEats | $38.31 | $11.49 | $26.82 | 2026-03-16 19:25:36 |
| TXN-01004848 | UberEats | $85.68 | $25.70 | $59.98 | 2026-03-16 18:37:12 |
| TXN-01005172 | UberEats | $53.29 | $15.99 | $37.30 | 2026-03-16 18:27:35 |
| TXN-01005311 | UberEats | $39.38 | $11.81 | $27.57 | 2026-03-16 18:04:01 |
| TXN-01004977 | UberEats | $34.50 | $10.35 | $24.15 | 2026-03-16 17:54:19 |
| TXN-01004915 | UberEats | $51.58 | $15.47 | $36.11 | 2026-03-16 17:51:11 |
| TXN-01005828 | UberEats | $65.56 | $19.67 | $45.89 | 2026-03-16 17:39:25 |
| TXN-01005784 | UberEats | $61.75 | $18.52 | $43.23 | 2026-03-16 17:25:52 |
| TXN-01005595 | UberEats | $33.95 | $10.19 | $23.76 | 2026-03-16 16:58:02 |
| TXN-01005090 | UberEats | $40.94 | $12.28 | $28.66 | 2026-03-16 16:50:07 |
| TXN-01005883 | UberEats | $50.17 | $15.05 | $35.12 | 2026-03-16 16:35:03 |
| TXN-01004552 | UberEats | $75.90 | $22.77 | $53.13 | 2026-03-16 16:33:40 |
| TXN-01004719 | UberEats | $68.99 | $20.70 | $48.29 | 2026-03-16 14:56:39 |
| TXN-01005052 | UberEats | $49.92 | $14.98 | $34.94 | 2026-03-16 14:51:10 |
| TXN-01005645 | UberEats | $71.85 | $21.55 | $50.30 | 2026-03-16 14:08:42 |
| TXN-01005347 | UberEats | $33.11 | $9.93 | $23.18 | 2026-03-16 13:52:28 |
| TXN-01005423 | UberEats | $84.38 | $25.31 | $59.07 | 2026-03-16 13:46:02 |
| TXN-01004504 | UberEats | $34.55 | $10.36 | $24.19 | 2026-03-16 13:32:06 |
| TXN-01004831 | UberEats | $84.74 | $25.42 | $59.32 | 2026-03-16 13:29:49 |
| TXN-01005573 | UberEats | $45.80 | $13.74 | $32.06 | 2026-03-16 13:14:54 |