Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005818 | UberEats | $67.15 | $20.14 | $47.01 | 2026-03-15 19:55:18 |
| TXN-01004963 | UberEats | $72.56 | $21.77 | $50.79 | 2026-03-15 19:54:16 |
| TXN-01005376 | UberEats | $60.02 | $18.01 | $42.01 | 2026-03-15 19:47:45 |
| TXN-01005198 | UberEats | $46.63 | $13.99 | $32.64 | 2026-03-15 19:40:13 |
| TXN-01005206 | UberEats | $69.10 | $20.73 | $48.37 | 2026-03-15 19:33:58 |
| TXN-01005107 | UberEats | $55.58 | $16.67 | $38.91 | 2026-03-15 19:11:54 |
| TXN-01004681 | UberEats | $69.67 | $20.90 | $48.77 | 2026-03-15 19:09:51 |
| TXN-01005510 | UberEats | $74.77 | $22.43 | $52.34 | 2026-03-15 18:59:39 |
| TXN-01005014 | UberEats | $41.48 | $12.44 | $29.04 | 2026-03-15 18:35:49 |
| TXN-01004765 | UberEats | $77.32 | $23.20 | $54.12 | 2026-03-15 18:35:00 |
| TXN-01004480 | UberEats | $63.76 | $19.13 | $44.63 | 2026-03-15 18:16:57 |
| TXN-01005073 | UberEats | $77.85 | $23.35 | $54.50 | 2026-03-15 18:10:04 |
| TXN-01004593 | UberEats | $68.09 | $20.43 | $47.66 | 2026-03-15 18:07:09 |
| TXN-01005134 | UberEats | $50.61 | $15.18 | $35.43 | 2026-03-15 17:42:27 |
| TXN-01005887 | UberEats | $33.17 | $9.95 | $23.22 | 2026-03-15 17:30:43 |
| TXN-01005044 | UberEats | $45.84 | $13.75 | $32.09 | 2026-03-15 17:11:10 |
| TXN-01004603 | UberEats | $62.04 | $18.61 | $43.43 | 2026-03-15 17:10:33 |
| TXN-01005906 | UberEats | $75.37 | $22.61 | $52.76 | 2026-03-15 17:09:23 |
| TXN-01005832 | UberEats | $67.52 | $20.26 | $47.26 | 2026-03-15 17:00:28 |
| TXN-01004636 | UberEats | $33.03 | $9.91 | $23.12 | 2026-03-15 16:35:35 |
| TXN-01005416 | UberEats | $39.05 | $11.71 | $27.34 | 2026-03-15 16:29:05 |
| TXN-01005274 | UberEats | $59.43 | $17.83 | $41.60 | 2026-03-15 15:11:29 |
| TXN-01005461 | UberEats | $32.42 | $9.73 | $22.69 | 2026-03-15 15:06:45 |
| TXN-01005706 | UberEats | $52.98 | $15.89 | $37.09 | 2026-03-15 14:59:51 |
| TXN-01004760 | UberEats | $83.29 | $24.99 | $58.30 | 2026-03-15 14:51:56 |