Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 545 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$28,597.73
Filtered tolls
$686.36
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01009121 | Clover | $55.67 | $1.34 | $54.33 | 2026-04-01 18:58:02 |
| TXN-01008891 | Clover | $73.70 | $1.77 | $71.93 | 2026-04-01 18:05:33 |
| TXN-01008878 | Clover | $68.72 | $1.65 | $67.07 | 2026-04-01 17:55:31 |
| TXN-01009021 | Clover | $43.63 | $1.05 | $42.58 | 2026-04-01 17:45:39 |
| TXN-01008994 | Clover | $60.97 | $1.46 | $59.51 | 2026-04-01 16:39:55 |
| TXN-01009049 | Clover | $30.18 | $0.72 | $29.46 | 2026-04-01 14:36:53 |
| TXN-01008829 | Clover | $50.07 | $1.20 | $48.87 | 2026-04-01 13:25:12 |
| TXN-01008920 | Clover | $64.27 | $1.54 | $62.73 | 2026-04-01 12:55:19 |
| TXN-01008996 | Clover | $61.97 | $1.49 | $60.48 | 2026-04-01 12:49:03 |
| TXN-01008845 | Clover | $42.21 | $1.01 | $41.20 | 2026-04-01 10:52:32 |
| TXN-01009295 | Clover | $43.68 | $1.05 | $42.63 | 2026-04-01 10:32:23 |
| TXN-01009115 | Clover | $44.94 | $1.08 | $43.86 | 2026-04-01 10:21:02 |
| TXN-01009104 | Clover | $56.51 | $1.36 | $55.15 | 2026-04-01 09:15:13 |
| TXN-01009245 | Clover | $58.01 | $1.39 | $56.62 | 2026-03-31 20:11:32 |
| TXN-01008841 | Clover | $44.46 | $1.07 | $43.39 | 2026-03-31 19:37:11 |
| TXN-01009296 | Clover | $33.41 | $0.80 | $32.61 | 2026-03-31 19:31:25 |
| TXN-01008799 | Clover | $53.78 | $1.29 | $52.49 | 2026-03-31 19:24:37 |
| TXN-01008921 | Clover | $61.74 | $1.48 | $60.26 | 2026-03-31 18:47:20 |
| TXN-01009083 | Clover | $48.91 | $1.17 | $47.74 | 2026-03-31 17:05:52 |
| TXN-01008957 | Clover | $43.95 | $1.05 | $42.90 | 2026-03-31 15:59:32 |
| TXN-01008970 | Clover | $76.86 | $1.84 | $75.02 | 2026-03-31 15:40:04 |
| TXN-01009063 | Clover | $70.14 | $1.68 | $68.46 | 2026-03-31 15:07:11 |
| TXN-01009171 | Clover | $66.02 | $1.58 | $64.44 | 2026-03-31 15:04:17 |
| TXN-01008944 | Clover | $44.70 | $1.07 | $43.63 | 2026-03-31 14:19:08 |
| TXN-01009169 | Clover | $69.62 | $1.67 | $67.95 | 2026-03-31 13:23:53 |