Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005272 | UberEats | $79.22 | $23.77 | $55.45 | 2026-03-11 13:15:25 |
| TXN-01005354 | UberEats | $61.15 | $18.34 | $42.81 | 2026-03-11 13:08:06 |
| TXN-01005467 | UberEats | $57.65 | $17.29 | $40.36 | 2026-03-11 12:48:44 |
| TXN-01005113 | UberEats | $53.51 | $16.05 | $37.46 | 2026-03-11 12:35:19 |
| TXN-01005370 | UberEats | $59.22 | $17.77 | $41.45 | 2026-03-11 12:33:26 |
| TXN-01004599 | UberEats | $77.09 | $23.13 | $53.96 | 2026-03-11 12:28:43 |
| TXN-01005258 | UberEats | $49.09 | $14.73 | $34.36 | 2026-03-11 12:27:02 |
| TXN-01005350 | UberEats | $51.13 | $15.34 | $35.79 | 2026-03-11 12:08:30 |
| TXN-01004924 | UberEats | $67.15 | $20.14 | $47.01 | 2026-03-11 11:42:05 |
| TXN-01005132 | UberEats | $63.01 | $18.90 | $44.11 | 2026-03-11 11:28:13 |
| TXN-01004980 | UberEats | $79.08 | $23.72 | $55.36 | 2026-03-11 11:07:13 |
| TXN-01005034 | UberEats | $74.78 | $22.43 | $52.35 | 2026-03-11 11:05:03 |
| TXN-01005557 | UberEats | $40.09 | $12.03 | $28.06 | 2026-03-11 11:04:53 |
| TXN-01004855 | UberEats | $39.82 | $11.95 | $27.87 | 2026-03-11 10:46:35 |
| TXN-01004550 | UberEats | $53.11 | $15.93 | $37.18 | 2026-03-11 10:17:45 |
| TXN-01004727 | UberEats | $80.29 | $24.09 | $56.20 | 2026-03-11 07:22:08 |
| TXN-01005114 | UberEats | $83.93 | $25.18 | $58.75 | 2026-03-11 07:04:12 |
| TXN-01005372 | UberEats | $32.72 | $9.82 | $22.90 | 2026-03-10 23:12:47 |
| TXN-01005363 | UberEats | $67.43 | $20.23 | $47.20 | 2026-03-10 22:07:36 |
| TXN-01004925 | UberEats | $40.22 | $12.07 | $28.15 | 2026-03-10 21:36:15 |
| TXN-01005817 | UberEats | $71.03 | $21.31 | $49.72 | 2026-03-10 21:19:47 |
| TXN-01005675 | UberEats | $47.37 | $14.21 | $33.16 | 2026-03-10 21:19:08 |
| TXN-01005664 | UberEats | $57.05 | $17.11 | $39.94 | 2026-03-10 21:14:24 |
| TXN-01004577 | UberEats | $41.30 | $12.39 | $28.91 | 2026-03-10 20:22:45 |
| TXN-01005187 | UberEats | $67.49 | $20.25 | $47.24 | 2026-03-10 20:04:59 |