Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 1498 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$87,949.64
Filtered tolls
$26,384.44
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005270 | UberEats | $67.08 | $20.12 | $46.96 | 2026-04-04 13:24:15 |
| TXN-01005216 | UberEats | $47.88 | $14.36 | $33.52 | 2026-04-04 13:05:47 |
| TXN-01005474 | UberEats | $60.28 | $18.08 | $42.20 | 2026-04-04 13:00:40 |
| TXN-01005626 | UberEats | $69.24 | $20.77 | $48.47 | 2026-04-04 13:00:20 |
| TXN-01004583 | UberEats | $44.50 | $13.35 | $31.15 | 2026-04-04 12:19:00 |
| TXN-01005045 | UberEats | $33.35 | $10.01 | $23.34 | 2026-04-04 12:09:07 |
| TXN-01005503 | UberEats | $65.43 | $19.63 | $45.80 | 2026-04-04 12:08:18 |
| TXN-01004790 | UberEats | $40.20 | $12.06 | $28.14 | 2026-04-04 11:45:28 |
| TXN-01005248 | UberEats | $62.91 | $18.87 | $44.04 | 2026-04-04 11:06:28 |
| TXN-01004457 | UberEats | $80.66 | $24.20 | $56.46 | 2026-04-04 11:05:26 |
| TXN-01005581 | UberEats | $41.86 | $12.56 | $29.30 | 2026-04-04 10:57:36 |
| TXN-01004466 | UberEats | $75.90 | $22.77 | $53.13 | 2026-04-04 10:34:59 |
| TXN-01004521 | UberEats | $69.11 | $20.73 | $48.38 | 2026-04-04 10:21:37 |
| TXN-01005456 | UberEats | $33.18 | $9.95 | $23.23 | 2026-04-04 10:06:02 |
| TXN-01004628 | UberEats | $52.08 | $15.62 | $36.46 | 2026-04-04 10:05:45 |
| TXN-01005038 | UberEats | $36.16 | $10.85 | $25.31 | 2026-04-04 09:52:31 |
| TXN-01005553 | UberEats | $63.65 | $19.09 | $44.56 | 2026-04-04 08:53:50 |
| TXN-01005459 | UberEats | $42.20 | $12.66 | $29.54 | 2026-04-04 08:45:25 |
| TXN-01004679 | UberEats | $80.76 | $24.23 | $56.53 | 2026-04-03 22:05:56 |
| TXN-01005386 | UberEats | $61.32 | $18.40 | $42.92 | 2026-04-03 21:54:55 |
| TXN-01004803 | UberEats | $46.33 | $13.90 | $32.43 | 2026-04-03 21:34:52 |
| TXN-01005426 | UberEats | $48.27 | $14.48 | $33.79 | 2026-04-03 21:06:39 |
| TXN-01005658 | UberEats | $46.26 | $13.88 | $32.38 | 2026-04-03 20:52:53 |
| TXN-01005023 | UberEats | $83.57 | $25.07 | $58.50 | 2026-04-03 20:41:40 |
| TXN-01004644 | UberEats | $63.14 | $18.94 | $44.20 | 2026-04-03 20:24:00 |