Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005393 | UberEats | $66.81 | $20.04 | $46.77 | 2026-03-30 12:32:09 |
| TXN-01006432 | GrubHub | $83.89 | $25.17 | $58.72 | 2026-03-30 12:31:42 |
| TXN-01008228 | Square | $56.55 | $1.64 | $54.91 | 2026-03-30 12:30:32 |
| TXN-01009122 | Clover | $62.10 | $1.49 | $60.61 | 2026-03-30 12:25:09 |
| TXN-01007192 | Toast | $73.74 | $1.92 | $71.82 | 2026-03-30 12:23:43 |
| TXN-01002664 | DoorDash | $77.90 | $23.37 | $54.53 | 2026-03-30 12:20:43 |
| TXN-01003016 | DoorDash | $35.06 | $10.52 | $24.54 | 2026-03-30 12:17:08 |
| TXN-01006551 | GrubHub | $62.24 | $18.67 | $43.57 | 2026-03-30 12:16:54 |
| TXN-01008053 | Square | $29.63 | $0.86 | $28.77 | 2026-03-30 12:16:28 |
| TXN-01004948 | UberEats | $51.12 | $15.34 | $35.78 | 2026-03-30 12:12:02 |
| TXN-01004014 | DoorDash | $34.57 | $10.37 | $24.20 | 2026-03-30 12:10:42 |
| TXN-01006921 | Toast | $65.36 | $1.70 | $63.66 | 2026-03-30 12:06:34 |
| TXN-01006464 | GrubHub | $62.61 | $18.78 | $43.83 | 2026-03-30 12:04:45 |
| TXN-01009235 | Clover | $41.53 | $1.00 | $40.53 | 2026-03-30 12:02:06 |
| TXN-01003604 | DoorDash | $66.66 | $20.00 | $46.66 | 2026-03-30 12:02:02 |
| TXN-01007599 | Toast | $59.48 | $1.55 | $57.93 | 2026-03-30 12:01:09 |
| TXN-01005824 | UberEats | $67.96 | $20.39 | $47.57 | 2026-03-30 11:58:00 |
| TXN-01007556 | Toast | $63.97 | $1.66 | $62.31 | 2026-03-30 11:47:39 |
| TXN-01002997 | DoorDash | $65.05 | $19.51 | $45.54 | 2026-03-30 11:47:11 |
| TXN-01006886 | Toast | $28.82 | $0.75 | $28.07 | 2026-03-30 11:44:54 |
| TXN-01003374 | DoorDash | $57.75 | $17.32 | $40.43 | 2026-03-30 11:43:22 |
| TXN-01007897 | Square | $29.76 | $0.86 | $28.90 | 2026-03-30 11:40:59 |
| TXN-01007647 | Toast | $49.84 | $1.30 | $48.54 | 2026-03-30 11:39:44 |
| TXN-01008349 | Square | $64.28 | $1.86 | $62.42 | 2026-03-30 11:38:05 |
| TXN-01008045 | Square | $55.09 | $1.60 | $53.49 | 2026-03-30 11:23:35 |