Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01008137 | Square | $69.45 | $2.01 | $67.44 | 2026-03-28 23:29:04 |
| TXN-01005428 | UberEats | $72.05 | $21.61 | $50.44 | 2026-03-28 22:46:19 |
| TXN-01008450 | Square | $43.59 | $1.26 | $42.33 | 2026-03-28 22:42:38 |
| TXN-01005412 | UberEats | $41.67 | $12.50 | $29.17 | 2026-03-28 22:22:36 |
| TXN-01009285 | Clover | $49.15 | $1.18 | $47.97 | 2026-03-28 22:21:32 |
| TXN-01005483 | UberEats | $72.84 | $21.85 | $50.99 | 2026-03-28 22:16:30 |
| TXN-01008075 | Square | $75.76 | $2.20 | $73.56 | 2026-03-28 22:09:31 |
| TXN-01008870 | Clover | $60.59 | $1.45 | $59.14 | 2026-03-28 21:42:37 |
| TXN-01007138 | Toast | $45.13 | $1.17 | $43.96 | 2026-03-28 21:40:31 |
| TXN-01005674 | UberEats | $38.35 | $11.51 | $26.84 | 2026-03-28 21:39:16 |
| TXN-01004617 | UberEats | $67.03 | $20.11 | $46.92 | 2026-03-28 21:37:32 |
| TXN-01003524 | DoorDash | $40.57 | $12.17 | $28.40 | 2026-03-28 21:29:40 |
| TXN-01003804 | DoorDash | $60.34 | $18.10 | $42.24 | 2026-03-28 21:22:50 |
| TXN-01005835 | UberEats | $81.26 | $24.38 | $56.88 | 2026-03-28 21:18:54 |
| TXN-01008428 | Square | $46.81 | $1.36 | $45.45 | 2026-03-28 21:06:05 |
| TXN-01007344 | Toast | $54.78 | $1.42 | $53.36 | 2026-03-28 20:58:20 |
| TXN-01006223 | GrubHub | $68.11 | $20.43 | $47.68 | 2026-03-28 20:52:15 |
| TXN-01009017 | Clover | $41.24 | $0.99 | $40.25 | 2026-03-28 20:50:59 |
| TXN-01005647 | UberEats | $78.42 | $23.53 | $54.89 | 2026-03-28 20:47:23 |
| TXN-01003486 | DoorDash | $60.64 | $18.19 | $42.45 | 2026-03-28 20:43:06 |
| TXN-01009263 | Clover | $76.62 | $1.84 | $74.78 | 2026-03-28 20:32:11 |
| TXN-01008890 | Clover | $41.71 | $1.00 | $40.71 | 2026-03-28 20:22:57 |
| TXN-01007106 | Toast | $50.22 | $1.31 | $48.91 | 2026-03-28 20:09:51 |
| TXN-01005316 | UberEats | $37.50 | $11.25 | $26.25 | 2026-03-28 20:09:48 |
| TXN-01006262 | GrubHub | $75.43 | $22.63 | $52.80 | 2026-03-28 20:00:13 |